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    Hands-On Experiments in Entrepreneurship: the One Dollar Hustle

    $9.00

    This hands-on classroom exercise in entrepreneurship has been used successfully with students at the high school, community college, and university levels. It’s a fun, powerful learning experience for teaching concepts (target marketing, categories of entrepreneurial resources, etc.) and character (hustle and creativity).

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    Description

    This hands-on classroom exercise in entrepreneurship has been used successfully with students at the high school, community college, and university levels. It’s a fun, powerful learning experience for teaching concepts (target marketing, categories of entrepreneurial resources, etc.) and character (hustle and creativity).

    This downloadable kit includes a full lesson plan with instructions, learning objectives, discussion guidelines, follow-up ideas, and a writing assignment.

    Learning objectives:

    • Practice dealing with ambiguity.
    • Compare, analyze, and discriminate between approaches to providing customer value.
    • Demonstrate the problem/solution framework for discovering and meeting customer needs.
    • Analyze the sales process.
    • Illustrate the necessity of targeting markets.
    • Discover categories of resources available to entrepreneurs.

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